As a lead partner of the CFDA's Fashion Incubator program, which mentors young, up-and-coming designers, W Hotels supports Incubator designers through incredible inspiration trips (at the designers choice of W property around the world), showcases, and special events throughout the duration of the program. Since 2012, Coveteur has been the exclusive media partner of the program, working with W Hotels to accompany designers on Inspiration Trips and brand-building showcases all over the world, creating photo and video content that runs across their social channels and various outlets.

In a 5-part video series, Coveteur worked with Sephora to demystify the highlighting trend––taking viewers through an edited selection of the best highlighters on the market, breaking down how and where to apply for the perfect amount of shine and shimmer for every situation. Using an animated ‘wattage scale’, we brought the trend to life by pairing each product combination with a real life context––from meeting the parents to attending your best friends wedding––for a pitch-perfect final look everytime.